Sler

About a year ago Illustrator Ben Hasler emigrated to a textile town in Brazil. He realised that he could complete commissions just as easily anywhere in the world, indeed two years ago he worked on a book project with Fibre and I met him in person only once.
Now he’s started Sler - his own T-Shirt brand, working with local producers to create hand-made shirts to his requirements, for instance the introduction of small loops for tags have been added so as not to risk any damage when the tags are removed. There’s a cheeky side to Ben’s illustrations and it’s evident in some of the double-entendre designs e.g. Hot Cock, but my favourite is the blackletter Sler logo.
There’s just a men’s range at the moment but a women’s range is in the works as well as a design-your-own service - although with Ben’s talent why would you?

David Rainbird
Posted on Wednesday, 10th of January 2007 Permalink Comment (1)